Thomas Kern
+49 7031 / 9880-700


Herby Tessadri
 +43 5574 64880-39


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The name crossbase is program

A clearly defined focus: cross-media communication from a single database

With the crossbase software solution, processes relating to international product and corporate communication are optimally supported and automated. You will receive customizable standard software with a modular structure and fully integrated range of functions. The application areas include PIM, MAM, CMS, Print, Online, e-commerce and CAD / BIM.

The crossbase standard software is developed centrally at our Böblingen site - we consciously choose not to develop our products offshore. This ensures smooth and dynamic communication between the key areas of development, consulting and support to ensure a customer-focused service and short innovation cycles while maintaining high levels of software quality and usability. Recognition on the market shows us that we are heading in the right direction.

Our mission statement

Fully integrated solution

crossbase is almost the only leading provider on the market to offer a fully integrated database for PIM, MAM, CMS and Cross Media Publishing. Proven web and desktop applications offer highest usability and productivity.

Flexible configuration

All modules of our standard software are individually configurable and allow smooth continuously releasable adaptations. Data imports and data exports as well as layouts for print and online can be configured independently.

Highest customer satisfaction

crossbase relies on a step-by-step, agile project methodology that leads to success that is budget-focused and reliable in planning. Our experienced, service-oriented specialists provide you with competent support at all times.

Constant innovation

When analyzed by the independent analyst TGOA, crossbase achieves top marks for PIM/MAM and print technologies. With at least two comprehensive updates per year, we guarantee a continuous product enhancement.

In-depth industry knowledge

With over 50 well-known references from the fields of construction, mechanical engineering, electrical engineering and building services engineering, our genes lie in industry. Successful projects with more than 60 partners confirm the good cooperation.

Investment security

crossbase grows profit-oriented, offers software "Made in Germany" as well as the highest investment security through a stable, owner-managed company with top ratings.

Management and shareholders

Thomas Kern

Managing Director (CEO), Project Manager, Owner

Founder and responsible for project management as well as the transition of projects from sales to analysis and implementation. In doing so, he provides impulses for the strategy, the product and the strategic orientation of the company.

Albrecht Bosler

Chief technology officer (CTO), Owner

Founder and responsible for software development and quality assurance. He also advises customers on individual requirements. He and his team focus on the quality of the software and the customer benefits.

Jochen Muffler

Managing Director (COO), partner

Responsible for the areas of consulting/support, finance and human resources, he bridges the gap between achieving the highest possible level of customer satisfaction and efficiency in the implementation of operational customer business and sustainable human resources development.

Jean-René Thies

Managing director France, Project manager, Owner

Project manager and managing partner of the French office. His aim is to convince companies in the French-speaking market of the crossbase solution and to develop crossbase SARL profitably in France.

Herby Tessadri

Head of sales, authorized signatory, Owner

Founder and responsible for sales and internationalization. He also manages the office in Austria (Wolfurt). His goal is to offer solutions tailored to the needs of our customers on the basis of our high-performance product.

Niels Jankowski

Head of Consulting, Authorized Signatory

Since 2008 working for crossbase as consultant and project manager. He has particular expertise in data modeling and electronic formats as well as data delivery.

Michael Binder

Head of Consulting, Authorized Signatory

Since 2010 working for crossbase as consultant and project manager. He has particular expertise in data interfaces, print and media production.

Johannes Gonser

Head of Consulting, Authorized Signatory

With the company since 2005. Has been actively involved in the implementation of online projects for several years, among other things. He is also responsible for product management.


The company development


Appointment of two additional managing directors: Albrecht Bosler and Jochen Muffler.




Extension of the e-commerce interfaces to shops and portals with the API server as well as dashboards for Data Quality Management (DQM). Other New Modules: Business Process Modeling (BPM) and Sales Information Service.


Opening of the subsidiary in Besançon, France.


New modules such as data import with field mapping and output for BIM.


New development of a web client for data maintenance and translation as well as the Office connection.


New module for automation of Illustrator graphics. Launch of the API server.




Further new modules such as Print-Server and Excel configurator, data import with field mapping, outputs for BIM as well as automation of Illustrator graphics. Launch of the API server and new development of a web client for data maintenance and translation as well as Office connection.


Release 4 with Oracle 11g.


New modules for connection to Office programs, configurator and CAD.


Development of a CMS as a platform for media service and online catalog.




Development of modules for e-commerce such as ERP interface,BMEcat and ECLASS/ETIM as well as for connection to office programs, configurator and CAD.
Development of a CMS as platform for media service and online catalog.


Release 3 with flexible data model and Oracle 10g.


Integration of MAM and translation management.


Management buyout and foundation of crossbase mediasolution GmbH in Germany and Austria together with crosscom Neue Medien GmbH. The Managing Director is Thomas Kern.


A distribution partnership is agreed with the Austrian company crosscom Neue Medien GmbH.




Further modules for the output of digital catalogs are developed. This is followed by the redevelopment of the print engine using Adobe InDesign. Integration of MAM and translation management.


First customers automate multilingual industry catalogs with Adobe FrameMaker.


Founding of the business unit "New Media and Database Publishing" in a printing and publishing company.

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