Thomas Kern
+49 (0)7031 / 9880 -700


Herby Tessadri
+43 (0)5574 / 64880 -39

Message successfully sent.

An error occurred while sending the form. We apologize for this inconvenience. Please try again later or send us an e-mail directly to Thank you very much.

Declaration of consent
reCaptcha hint

Product database

The flexible product data model for features, relationships and views

The item master data in the ERP system is generally insufficient for customer-oriented, market- and media-specific product communication. Therefore follows the additional maintenance of product features, views, and product relationships in the PIM system. Mandatory fields and inheritance functions can be used for efficient data maintenance.

Flexible data model

Although standard software is used, the product data model can be flexibly adapted to individual requirements. Products and variants can be presented in different ways, e.g. market and target group-specific (in marketing) or function oriented (in engineering). Product relationships such as accessories, parts lists, sets and recommendations can also be easily mapped.

Easy administration

Due to the comprehensive flexibility, the administrator can freely define all basic settings. New requirements can be quickly implemented by configuring the product data model via a graphical user interface. To optimize data maintenance, mandatory fields can be defined and inheritance possibilities can be used.

Product features

Product features are used to describe products in a structured way. The product features are grouped into maintenance and output classes for easy and fast maintenance and to control the display in different output channels. This allows, for example, product tables to be generated automatically and defined characteristics to be used for filtering in online catalogs.

Product views

Products are displayed in the company in different views. In the ERP system, products are usually structured differently than for design, marketing or trade partners. With crossbase, any number of views for all output channels and target groups can be mapped in a single database.

Product relationships

Product relationships are often maintained in the ERP or PDM system, but are usually incomplete for comprehensive product communication. Any type of relationship can be defined in crossbase. With bulk data maintenance functions, relationships between multiple articles can be maintained quickly and easily.

Customer-specific structures

The crossbase database can be flexibly extended by further structures. This includes, for example, the mapping of market-specific sales channels, application-related relationships, further product hierarchies and media structures. The data storage can thus be individually adapted to your requirements.


When it comes to selecting products that require explanation, intelligent selection aids are required that guide the user through concrete tasks to the suitable product. The crossbase configurator is available in two versions: As a product configurator to determine item variants using rules for product features. Or as an application configurator to receive product solutions for defined tasks.

2019 crossbase mediasolution GmbH