crossbase: who we are and what we do

Younger students often ask us what we actually do – if, for example, one of their parents or acquaintances works here or if they are interested in completing an internship or BOGY here, or they simply stumble upon us by chance.

This page has been specifically developed for these younger students. We would like to take the opportunity to explain to what we do – and if you still have further questions, you can contact me at any time via e-mail at t.kern@crossbase.de.
My name is Thomas Kern and I have three children.

You can also come and visit us – we are delighted that you are interested in our work.

The crossbase name

Our name “crossbase” is derived from English, as our intention right from the start was for crossbase to be an international company.
Based on our product, we have merged the two English words “cross” for “linking” and “base” as in “database” to form our name, whereby our full company name is “crossbase Medienlösung” - which is “crossbase media solution” in English.


What is media? The most important media for us are catalogs and brochures - both catalogs printed on paper and online catalogs - as well as online portals and online shops.

With our database system, we simplify the management and maintenance of product information, which saves large amounts of time and effort - especially for companies that have a large range of different products.

All the information in one place

This actually describes our function very well. At the centre of it all, we have a large database. As the name suggests, a database is a place where large amounts of data is stored. Our customers mainly use this database for storing order numbers, images, description texts and other information relating to their products which can then very simply be read off and adopted to create their actual catalogs. With this system, if the respective information needs to be changed, then it only needs to be changed once in the database - and then wherever this product is used, whether in catalogs or online platforms, etc., the content is automatically amended accordingly. Without such a central database, every single catalog and every single website would have to be altered manually – a huge amount of work.
We thus help companies to work faster and more efficiently and therefore to earn more and to be able to employ more people. In this way we are making a small contribution towards the world being a happier place.

Our customers

Our customers are companies from a huge range of industries; most of which, however, manufacture and market products. Our best-known customers include, amongst others, Fischer Fixing Systems, that manufacture fixing systems and Porsche Design, a subsidiary of Porsche, that sells high-quality glasses, watches, shoes, etc.

Four occupational groups are involved in our field

Amongst our customers, there are primarily four occupational groups involved in our field:
Product managers
Media designers
All of these individuals work towards describing the product more clearly and presenting it in a better way so that it becomes a global sales success.

How we support other companies

We offer support to employees in other companies with their day-to-day workload:
On the one hand with our database system and on the other by providing support over the phone or directly on site.

This is because our software can only simplify and make workflows more efficient if it is used correctly.

What you can learn from us

If you complete an internship or a BOGY with us, then you will learn, amongst other things, how photographs are transferred from a digital camera to a paper catalog page via the database, or how the image is displayed in an online shop. This is not as complicated as it sounds - our employees are experts in this area and are happy to share their knowledge with those who are interested.

If you have read to the bottom of this page, then I hope you are still curious ...
Yours, Thomas


Thomas Kern
Managing Partner, Project Manager
+49 (0)7031 / 714 – 720


Herby Tessadri
Head of Sales, Authorized Signatory
+43 (0)5574 / 64880 – 39

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